Funding
Primary and secondary transaction · Consumer

Asaya secures funding in ₹88 crore primary and secondary deal

The skincare brand plans to invest in products, distribution and hiring.

By RoundOS Funding desk

Asaya announced a ₹88 crore transaction on August 24, 2026, combining primary financing with sales of existing shares. RPSG Capital Ventures, OTP Ventures, Huddle Ventures, Hyperscale Ventures and 72 Ventures participated. The amount going directly to the company was not disclosed.

The skincare brand focuses on melanin-rich skin and sells products including serums, creams and sunscreens. It plans to invest in research and development, product expansion, distribution and hiring.

Use of funds

Research and development

Expand products and distribution

Hire staff

Funding history

Primary and secondary transaction · This roundUndisclosed
Pre-Series A₹280M

Sources

  1. D2C skincare brand Asaya raises Rs 88 Cr from RPSG Capital, OTP Ventures, othersentrackr.com · Aug 24, 2026

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