Thri5 raises US$5.4m seed round after Wild Fork rollout
Whitecap and Mistral co-led the retail software company’s financing.
Thri5 has raised US$5.4 million in seed funding co-led by Whitecap Venture Partners and Mistral Venture Partners. MaRS Investment Accelerator Fund, N49P and retail and technology investors also participated.
The financing follows a nine-week pilot with Wild Fork Foods that led to deployment across the retailer’s US and Canadian stores. Thri5 connects retail planning with tasks and decisions on the shop floor.
Use of funds
Engineering, product and commercial hiring
Global enterprise retail expansion