Funding
Seed · Foodtech

Sorry Sugar raises $1m Seed round for beverage expansion

The Dhanuka family and Amishi London led the financing as the brand plans new products and broader North India distribution.

By RoundOS Funding desk

Expanding from the initial stores and product range

The Dhanuka family and Amishi London led Sorry Sugar’s $1 million seed round. The company plans to extend its online and offline presence across North India and launch additional products.

Founded in 2026, the brand reports more than ₹1 crore in first-month revenue and three stores in Gurugram and Delhi. Its development plans include zero-added-sugar gelato alongside its existing monk-fruit-sweetened beverages.

Use of funds

Expand online and offline presence across North India

Support new product launches

Funding history

Seed · This round$1M

Sources

  1. Beverage brand Sorry Sugar raises $1 Mn in seed roundentrackr.com · Sep 8, 2026

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