Early-stage financing · Enterprise software

Promptwatch announces $1.4 million early-stage funding from Arches Capital

The Amsterdam company will expand tools for measuring and improving visibility in AI search.

Promptwatch announced $1.4 million in early-stage financing on September 17, 2025, led by Arches Capital. The investment supports development of its platform for businesses seeking to understand how AI search engines represent their brands.

Customers use Promptwatch to track brand mentions, citations and competitors across AI-generated answers and identify ways to improve their content. The September financing preceded the company’s separate €6 million seed round announced in July 2026.

Use of funds

Develop AI visibility monitoring and optimization platform

Funding history

Early-stage financing · This round$1.4M

Sources

  1. Promptwatch Changelog September17,2025 funding announcementpromptwatch.com · Sep 17, 2025