Bank refinancing · Enterprise software
Positive secures €106m refinancing to fund acquisitions and growth
The former Sarbacane is using a debt refinancing to continue building its marketing software group through acquisitions.
A software group built across marketing workflows
Positive, formerly Sarbacane, brings together software for customer engagement, CRM and marketing automation, search visibility, social media and email signatures. Its products serve businesses with 10 to 1,000 employees, covering several parts of the marketing workflow in one group.
The €106 million bank refinancing is intended to finance acquisitions and continued growth. Maddyness reports that Positive generated €70 million in revenue, most of it recurring, giving the group a substantial operating base as it continues its acquisition strategy.
Use of funds
Finance acquisitions and continued growth
Funding history
Bank refinancing · This round€106M