Opply raises $7.5m to expand CPG operations platform
Chalfen Ventures led financing for the company’s software, supplier-network and procurement services.
Opply has raised $7.5 million in a round led by Chalfen Ventures, with participation from Index Ventures, Anthemis, Entrepreneurs First, In This Together and Ventures Together. The funding was announced on 21 October 2026.
The company plans to bring its AI-powered operating platform to more consumer packaged goods businesses, from emerging brands to larger international companies. Co-founder Helen Murphy said the product is designed to carry out operational work across sourcing, procurement, payments and supply chains.
The expansion builds on a model that combines software with supplier access and financing options. Brands can use its agents to manage inventory, coordinate production and oversee deliveries, reducing the manual work involved in running a fragmented supply chain.
Use of funds
Expand the operating platform to more CPG brands