Magie discloses Canary backing for WhatsApp payments account
The Brazilian fintech launched its service in April 2024 after developing it with capital from Canary.
Magie disclosed that it had raised capital from venture capital firm Canary to develop its WhatsApp payments service. Founder Luiz Ramalho confirmed the backing in an interview published on April 23, 2024, as the Brazilian fintech launched its account.
Users could send text, voice messages or images in a WhatsApp conversation to request Pix transfers and bill payments. Magie used artificial intelligence to interpret those instructions, aiming to simplify payments for people who made several transfers each day.