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Japan · Consumer
Receipt-based marketing software that helps brands connect advertising campaigns with customers' actual purchases.
WED operates ONE, an app that rewards consumers for submitting shopping receipts, and Performance Media Network, a campaign platform built around that receipt data. Brands choose eligible products, reward points and campaign volumes, then distribute offers through participating apps.
After a shopper buys a product and uploads the receipt, the platform checks the purchase and issues the incentive. This gives brands a way to measure trial and repeat purchases across retail channels. WED is based in Tokyo.
| Announced | Round | Amount | Investors |
|---|---|---|---|
| Funding round | Undisclosed | giftee, Inc. — ParticipantGlobal Brain — ParticipantSkyfall, Inc. — ParticipantTOPPAN Holdings Inc. — Participant |