Investor communication
Investor-facing notes, updates, intros, diligence answers, and follow-ups that can move a decision.
Why investors say "keep us posted"
"Keep us posted" can mean four different things, and each signal needs a different cadence.
Investor communicationHow to ask an investor for intros after a pass
A pass can still create a path if the intro ask matches the reason they passed.
Investor communicationThe silent investor is not one thing
Investor silence has different causes, and each one needs a different follow-up move.
Investor communicationThe founder note investors can forward internally
The investor you email is usually a router, so the note has to survive the partner room without being rewritten.
Investor communicationThe diligence answer should be shorter than the question
A long diligence answer usually means the founder has not decided what the real answer is.
Investor communicationThe intro request that actually gets forwarded
A warm intro request works when the connector can forward it without writing a single original word.
Investor communicationHow to write follow-ups that add momentum
A fundraising follow-up should deliver one new input to an investor's decision, not ask for attention.
Investor communicationInvestor update metrics that actually matter
Open rate does not tell you if an investor update worked. Post-send actions do.