Pre-seed · Ecommerce
Raff raises $1.7m pre-seed to connect brands with physical retail
Vision Ventures is backing infrastructure for online brands entering shops across the Gulf.
The next distribution challenge
Launching an online brand does not remove the work of entering physical stores. Each retailer brings onboarding, logistics and commercial requirements; Raff brings those relationships and operations into a common platform.
Early network growth
The company said it had helped more than 900 brands across nine countries develop their physical-retail presence. Co-founder Ali Al Qudah’s experience building e-commerce brands informed the focus on the operational barriers between online sales and store distribution.
Use of funds
Expand across GCC markets
Develop the platform and its AI capabilities
Funding history
Pre-seed · This round$1.7M