Vectorial
United States · AI · Enterprise software
Behaviour-simulation software that lets product and marketing teams test ideas with modelled audiences.
Testing with modelled customers
Vectorial helps companies explore how target audiences might respond to a digital product, campaign or customer-facing AI agent. Its SAPIENS behaviour model uses demographic, psychological and behavioural information to create simulated users grounded in observed data.
Product, design and marketing teams can run those audiences through different experiences before launching them to customers. The platform is intended to make testing available during more stages of development, alongside research involving real participants.
A shared research layer
The San Francisco company was founded by Taranveer Singh, Rahul Garg and Jasmine Kaur. Its customers work in areas including healthcare, gaming and ecommerce. Vectorial is developing its datasets and simulation tools so teams can compare ideas against the audience they want to serve.
Funding history
1 round · 1 with disclosed amounts| Announced | Round | Amount | Investors |
|---|---|---|---|
| Seed | $3M | SenseAI Ventures — LeadDent Capital — ParticipantSmilegate — ParticipantUC Berkeley SkyDeck — Participant |