Advisar

United States · Ecommerce · Enterprise software · AI

Advisar helps retail suppliers connect retail-media spending with sales, marketing metrics and business results.

Business and product

The platform combines account data into an independent decision layer for assessing attribution, wasted spend and budget reallocation. Founder Christina Johnson previously worked at Walmart Connect. At its August funding announcement the product was in beta, with broader availability planned for autumn.

Funding history

1 round · 1 with disclosed amounts
AnnouncedRoundAmountInvestors
Pre-Seed$750KClutch VC — Role not disclosedJeff Amerine — Role not disclosedMichael Paladino — Role not disclosedRekall Capital — Role not disclosedThe Validation Fund at Winrock International — Role not disclosedVenture Center Arkansas Fund — Role not disclosedWhite River Capital Advisors — Role not disclosed
Sourcesbusinesswire.com ↗